Zapier Integration
Connect Orsa to 6,000+ apps with Zapier — no code required. Automatically enrich leads, trigger brand lookups, and pipe data into your existing workflows.
Getting Started
1. Connect Your Orsa Account
- Go to zapier.com (opens in a new tab) and create a new Zap
- Search for "Orsa" in the app directory
- Click Connect and paste your API key from orsa.dev/dashboard/api-keys (opens in a new tab)
2. Available Actions
| Action | Description | Credits |
|---|---|---|
| Retrieve Brand | Get brand data for a domain | 5 |
| Retrieve Brand by Email | Get brand data from an email address | 10 |
| Scrape URL (Markdown) | Scrape a web page as markdown | 1 |
| Scrape URL (HTML) | Scrape raw HTML | 1 |
| NAICS Classification | Classify a business by industry | 5 |
| AI Query | Extract custom data with natural language | 10 |
Example Zaps
New HubSpot Contact → Enrich with Brand Data
Trigger: New contact in HubSpot Action: Orsa — Retrieve Brand by Email
Map the HubSpot email field to Orsa's email input. Then use Orsa's output to update the HubSpot contact with company name, logo URL, and industry.
Trigger: HubSpot → New Contact
↓
Action 1: Orsa → Retrieve Brand by Email
Input: {{contact.email}}
↓
Action 2: HubSpot → Update Contact
Company: {{orsa.name}}
Website: {{orsa.domain}}
Industry: {{orsa.industry}}New Stripe Payment → Identify Merchant
Trigger: New Stripe charge Action: Orsa — Retrieve Brand (using the customer's email domain)
Useful for marketplace platforms that need to identify and categorize merchants.
New Google Sheets Row → Scrape Website
Trigger: New row in Google Sheets (column A = URL) Action: Orsa — Scrape URL (Markdown) Action: Google Sheets — Update row with scraped content
Great for content research and competitive monitoring.
Field Mapping
Orsa returns structured data that maps cleanly to other apps:
| Orsa Output | Common Mapping |
|---|---|
name | Company Name |
domain | Website |
logos[0].url | Logo URL / Avatar |
colors[0] | Brand Color |
industry | Industry |
socials.twitter | Twitter URL |
socials.linkedin | LinkedIn URL |
Tips
- Use filters to skip free email domains (Gmail, Yahoo) before calling Orsa — saves credits.
- Add a delay step after prefetch actions to let the cache warm before retrieving.
- Use Zapier's built-in formatter to extract domains from URLs or emails before passing to Orsa.
- Set up error handling in Zapier to catch 404s (brand not found) gracefully.